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Marketing: Kostenlose Literatur
Optimierung für die Google®-Produktsuche
Die Google-Produktsuche ist ein kostenloser Dienst von Google Inc., dem Betreiber der weltweit größten Suchmaschine. Im vorliegenden E-Book werden Funktionweise und Handhabung der Produktsuche...
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Messen und Veranstaltungen in der Praxis
Messen, Events und Ausstellungen stellen für Unternehmen meist den größten Ausgabenblock der Marketing-Kommunikation dar. Dennoch zeigt die Praxis eine verwunderliche Unbekümmertheit im Umgang mit...
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Marketingtechniken für Entrepreneure
Eine umfangreiche Darstellung verschiedener Marketing-Techniken, welche speziell auf die Bedürfnisse und Anforderungen von Entrepreneuren ausgelegt sind.
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Grundlagen des Marketing
Zusammenfassung der theoretischen Hintergründe der Grundlagen des Marketing.
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Efficient Consumer Response
Efficient Consumer Response bezeichnet eine wichtige Initiative zur Zusammenarbeit zwischen Herstellern und Händlern mit dem Ziel, den Service zu verbessern und Kosten zu reduzieren. Um zu...
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Practical PR
We have all hear of PR but how many of us know what it involves? Can we do it ourselves with reasonable expectation of success or do we have to sub-contract it to an expensive consultancy? How...
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Inbound Marketing
Inbound Marketing is one of the great eBooks available to download from our website. There are more than 500 textbooks, Business Books & Travel Guides in our book collection.
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Affiliate Marketing
Affiliate marketing is a marketing approach where other people promote your products and services and in return they receive payment for each sale that are made as a direct result of their...
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Effective Marketing
The lifeblood of any business, no matter how big/small it may be, is the ability to be known and to attract new prospects and business opportunities. The role of marketing in a company is one of...
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Customer Relationship Management
Customer Relationship Management (CRM) is growing in importance due to the challenging business environment faced by organisations throughout the world today. In this textbook a review of the...
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Essentials of Marketing Research: Part I
Essentials of Marketing Research: Part I is one of the great eBooks available to download from our website. There are more than 500 Textbooks, Business Books & Travel Guides in our book collection.
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Essentials of Marketing Research: Part II
Essentials of Marketing Research: Part II is one of the great eBooks available to download from our website. There are more than 500 Textbooks, Business Books & Travel Guides in our book collection.
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